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NSX GT3 VR Pod

Scores of auto enthusiasts got to pretend to race for Meyer Shank for the day, and tell all their friends on Facebook and Twitter. The socially-connected NSX GT3 Virtual Reality (VR) Pod experience introduced Acura’s newest GT3 model through a custom design that turned observers into exhilarated drivers as they saw themselves dropped into the race right before their eyes. I managed 3D designers, UI & UX teams, Unity developers and QA leads to connect, validate and launch the NSX GT3 VR experience at the Los Angeles, Detroit, Chicago and New York Auto Show and multiple smaller markets.

Project Roles
Event Producer, Interactive Producer, Producer
Company
Spinifex Group
Skills
Producing, Interaction, Interactive, National / International
Media
Virtual Reality
Project Industries
Automotive
NSX GT3 VR Pod
NSX GT3 VR Pod
NSX GT3 VR Pod