Not even Facebook had done it: ten Oculus headsets at a time. The HondaLens experience utilized the power of Augmented Reality (AR) to walk users through the history of the carmaker and highlighted prominent features of the all-new 10th-generation Accord.
I kept the engines going and all pistons firing for 3D designers, UI & UX teams, Unity developers and QA leads to connect, validate and launch HondaLens at the Los Angeles, Detroit, Chicago and New York Auto Show.