Digital Art Director for Fasenra's Illuminate and Laser campaign. Handled the website design and direction, a large number of emails, banners, and various supporting assets leading up to the launch of their life-saving asthma medication, Fasenra.
We handled a lot of asset creation in-house, where I built and animated neon-illuminating icons that turn on and activate as a user scrolls down the page. As well as some animation work demonstrating the MOA process of Eosinophil cells.
- Project Roles
- Animator, Art Director, Art Producer, Designer, Motion Designer, Retoucher, UI Designer, UX/IA Designer
- 2D, 3D, Adobe Illustrator, Adobe Photoshop, After Effects, Art Direction, Creative Research, Design, Digital, Retouching
- 2D Animations, 3D Illustrations, Advertising, Branding, HTML 5 Banners, UX Designs, Websites, Wireframes
- Project Industries
- Advertising, Health/Pharma