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Nike - Now Do It Again

Cristiano Ronaldo – one of the most celebrated and awarded football players (and athletes) of our time – made a historic move to Italy. To celebrate his move, we placed a massive billboard in Turin that listed out his greatest accomplishments and ended with one simple challenge: Now forget it all, and do it again. The billboard went up in Turin right before his first home game.

Project Roles
Copywriter
Company
Nike
Skills
Conceptual, Copywriting
Media
Billboards
Project Industries
Sports
Nike - Now Do It Again
Nike - Now Do It Again
Nike - Now Do It Again