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Nataura: Brand Identity, Packaging

A women’s natural skincare brand needs an identity that brings to life the holistic beauty mission the brand embodies. Nataura represents taking a moment for self care: a simple daily routine, addressing a skin concern, or even a spa-inspired indulgence after a long week. The visual identity gently speaks to its audience, inspired by old apothecary labels and ingredients, and a bit of contemporary sensibility. A spa-like sense of wonder in both packaging and digital spaces embodies the brand’s purpose - a comforting reminder to appreciate a calming moment of care for yourself.

Project Roles
Art Director, Creative Director, Designer
Skills
Art Direction, Brand Strategy, Creative Direction, Creative Research, Creative Strategy, Design, Packaging Design, Social Media Strategy
Media
Brand Identity, Branding, Logos, Packaging, Squarespace Sites, Social Media Content
Project Industries
Beauty, Health/Pharma, Lifestyle
Nataura: Brand Identity, Packaging
Nataura: Brand Identity, Packaging
Nataura: Brand Identity, Packaging
Nataura: Brand Identity, Packaging
Nataura: Brand Identity, Packaging