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Lékué Ice Cream Packaging

Design of the visuals for the company’s ice cream molds product. As Lékué’s silent salesman, packaging enables consumers to understand what the product is used for, as well as the brand’s attributes: simplicity, healthiness, natural and tasty food. Concept and design for the packaging, icons, and illustrations for the recipes cards and retail displays. Art direction for all the images created including the ones with the kids.

Project Roles
Art Director, Designer
Company
lekue
Skills
Adobe Illustrator, Adobe InDesign, Art Direction
Media
Packaging
Lékué Ice Cream Packaging
Lékué Ice Cream Packaging
Lékué Ice Cream Packaging
Lékué Ice Cream Packaging