Art on a Postcard identity
Art on a Postcard is the fundraising arm to The Hepatitis C Trust, raising money by holding secret auctions with well known artists.
I was asked to develop the existing brand last year, including the design of a new logo, supporting print material, typography, colour choice and web assets. The logo design was based on the old identity which drew inspiration from postal stamps. The filled circular form represents the letter ‘C’ to better connote the connection between The Hepatitis C Trust and Art on a Postcard.
- Project Roles
- Designer, Editor (Brand/Content)
- Art on a postcard
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Brand Strategy, Digital, Traditional / Hand-drawn
- Brand Guidelines, Brand Identity, Branded Content, Editorial Designs, Logos, Packaging, Typography, Websites
- Project Industries
- Non-Profit, Startups