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Sea of Dreams Prom

Madison Square Garden’s non profit, Garden of Dreams hosted their annual prom; this year’s theme being Sea of Dreams. For the past 3 years, I have led the design team on creating a fun and interactive experience for the kids who come. Creative direction was led by me for this year’s prom. We started with conceptualizing and finding a tone & voice for the prom. Multiple concepts were presented but we settled on a photographic display with cursive fonts and a whimsical feel. A logo was established and a campaign was born. Multiple deliverables were needed for Pre Prom activities- which included digital LED pull up banners, step & repeat banners, Bowling Party decals and invitations, and digital displays, centerpieces, and a DJ Booth design for the actual prom. Overall, feedback was the prom was a success and the kids really enjoyed themselves and the decorations.

Project Roles
Creative Director, Designer
Company
Garden of Dreams
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Creative Research
Media
Events
Project Industries
Non-Profit
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom
Sea of Dreams Prom