Sea of Dreams Prom
Madison Square Garden’s non profit, Garden of Dreams hosted their annual prom; this year’s theme being Sea of Dreams. For the past 3 years, I have led the design team on creating a fun and interactive experience for the kids who come.
Creative direction was led by me for this year’s prom. We started with conceptualizing and finding a tone & voice for the prom. Multiple concepts were presented but we settled on a photographic display with cursive fonts and a whimsical feel. A logo was established and a campaign was born.
Multiple deliverables were needed for Pre Prom activities- which included digital LED pull up banners, step & repeat banners, Bowling Party decals and invitations, and digital displays, centerpieces, and a DJ Booth design for the actual prom.
Overall, feedback was the prom was a success and the kids really enjoyed themselves and the decorations.
- Project Roles
- Creative Director, Designer
- Garden of Dreams
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Creative Research
- Project Industries