An Experiential Activation at Sundance
This was a pitch to develop a brainwave powered, virtual reality motion simulator ride for Acura, an official sponsor of the Sundance Festival. I was part of a designer, engineer, writer team that developed this installation, which was a hit at the 2017 Sundance Festival.
- Project Roles
- Creative Director, Writer
- Conceptual, Creative Direction, Technical Writing
- Experimental Films, Video Installations, Virtual Reality
- Project Industries
- Advertising, Automotive, Entertainment, Virtual Reality