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Upworthy + Unilever + The UN on Climate Change

Upworthy joined Unilever's Project Sunlight and the United Nations in a special collaboration to raise awareness of and increase engagement in the topic of climate change, highlighting the small ways each of us can personally address climate change as well as the big ways we can demand action from our leaders globally. The content in the campaign was created, produced and distributed by Upworthy's Content Collaborations, the brand studio I built and led.

Project Roles
Content Producer, Creative Director, Executive Producer, Project Manager, Strategist
Creative Direction, Creative Strategy, Management of Teams 20+, Managing Budgets, Producing, Social Media Strategy
Branded Content, Documentaries, Interactive Videos
Project Industries
Advertising, Media