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Creative Campaign for The Atom Style Set Launch by Maclaren

Was given general direction by Maclaren, presented 3 concepts some of which included simple animated gifs for social. The project ended up becoming a 2 minute animation telling the story of the futuristic family who uses this compact baby stroller. I created the characters and hand drew them, vectorized them, and created a simple stop animation of them. Worked with Sarvie Creative.

Project Roles
Animator, Art Producer, Illustrator
Company
Maclaren
Skills
2D, Adobe Illustrator, Adobe Photoshop, Traditional / Hand-drawn
Media
2D Animations, Branded Content, Cartoons, Character Animations, Character Designs, GIFs
Project Industries
Fashion, Lifestyle, Retail, Travel/Tourism
Creative Campaign for The Atom Style Set Launch by Maclaren
Creative Campaign for The Atom Style Set Launch by Maclaren
Creative Campaign for The Atom Style Set Launch by Maclaren
Creative Campaign for The Atom Style Set Launch by Maclaren
Creative Campaign for The Atom Style Set Launch by Maclaren
Creative Campaign for The Atom Style Set Launch by Maclaren
Creative Campaign for The Atom Style Set Launch by Maclaren