Creative Campaign for The Atom Style Set Launch by Maclaren
Was given general direction by Maclaren, presented 3 concepts some of which included simple animated gifs for social. The project ended up becoming a 2 minute animation telling the story of the futuristic family who uses this compact baby stroller. I created the characters and hand drew them, vectorized them, and created a simple stop animation of them. Worked with Sarvie Creative.
- Project Roles
- Animator, Art Producer, Illustrator
- 2D, Adobe Illustrator, Adobe Photoshop, Traditional / Hand-drawn
- 2D Animations, Branded Content, Cartoons, Character Animations, Character Designs, GIFs
- Project Industries
- Fashion, Lifestyle, Retail, Travel/Tourism