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MeUndies The Bralette

MeUndies has been selling underwear for a while, and they pride themselves on a gender-neutral approach to design and marketing. But when it was time to bring a bralette to market, we knew we needed a different approach. The MeUndies bralette was launched to great success and continues to be a top-selling product. I wrote and directed the commercials we used to announce our bralettes to the world—creating assets for email, social, and podcasts.

Project Roles
Content Producer, Copywriter, Director
Copywriting, Creative Direction, Producing
Commercials - Video