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Adidas Original Superstar

Our mission was simple. Reclaim what it means to be a Superstar by empowering the masses to courageously create without the shackles of validation. I helped define the Adidas Original Superstar brand by turning it into a utility for creators. These social concepts and app were all conceived and designed by yours truly.

Project Roles
Art Director, Content Strategist, UI Designer
Company
Johannes Leonardo
Skills
Art Direction, Mobile, Social, Social Media Strategy
Media
Mobile Apps, Social Media Content, Social Media Copy
Project Industries
Advertising
Adidas Original Superstar
Adidas Original Superstar
Adidas Original Superstar
Adidas Original Superstar
Adidas Original Superstar