Forty Five Ten

Forty Five Ten, a Dallas based luxury retailer, was expanding their store into Hudson Yards, New York. We were given the opportunity to rethink the typical shopping experience. Appealing to the consumer with a seamless and personalized experience, but also helping retail stylists grow their client relationships. We tailored the experience for inspiration and exploration; featuring exclusive collections, event invitations, stylist suggestions and new ways to interact with and shop products.

Project Roles
Art Director, UI Designer
Company
Virtue Worldwide
Skills
Digital, Figma, Sketch
Media
Products - Digital, UI Design, E-commerce Platforms
Project Industries
Fashion
Forty Five Ten
Collaborators
Support