The Museum of Plastic was a pop up in Soho that educated guests on the damaging effects of buying single-use plastic water bottles. The museum provided a history lesson on these harmful vessels and also showcased sustainable alternatives. Before leaving, attendees were asked to take the #HydrateLike pledge and join the movement to end single-use plastic water bottles. The museum hosted artwork including video, photography, sculpture, and interactive installations all curated by Young Hero. Sponsors and partners included Swell, Ever&Ever, HP, and attn.