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Mankind

Airbnb launched a new global campaign "Is Mankind?" alongside ad agency TBWA\Chiat\Day to help inspire people to feel safe and loved and that adventure is waiting around every corner, ‘Belong Anywhere.’ The campaign includes social media and out-of-home elements. Billboards that say ‘MAN•KIND’ were placed in different locations that both celebrate the kindness of men and women and call it into question. Brand development Brand identity Design strategy Design systems (out-of-home, social, print) Concept development Marketing collateral

Project Roles
Designer, Type Designer
Company
Airbnb
Skills
Design
Media
Billboards, Commercials - Broadcast, Social Media Content
Project Industries
Advertising
Mankind
Mankind
Mankind
Mankind
Mankind
Mankind
Mankind
Collaborators