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adidas Running: Ultraboost 19 Integrated Campaign

To reaffirm Ultraboost as an icon of running, we created an omni-channel campaign experience that connected all points of the consumer journey—ultimately driving to purchase. Our work spanned the entire digital ecosystem, along with digital-first in-store activations. Adidas saw significant sell-through in just to first 10 days of the campaign.

Project Roles
Copywriter, Creative Director, Editor (Copy)
Company
Code and Theory
Skills
Conceptual, Content, Copywriting, Creative Direction, E-Commerce, Editorial, Integrated, Interaction, Retail
Media
3D Animations, 3D Illustrations, Case Study Videos, E-commerce Platforms, Interactive Installations, Interactive Videos, Retail Designs, Websites
Project Industries
Advertising, Fashion, Media, Retail, Sports
adidas Running: Ultraboost 19 Integrated Campaign
adidas Running: Ultraboost 19 Integrated Campaign