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The Happy Egg Co. – Brand Refresh

It was time for the UK’s no.1 egg brand to refresh its message. After a successful decade of communicating how ‘happy hens lay tasty eggs’, now The Happy Egg Co. wanted to focus more on the health benefits of eating Happy Eggs. Specifically, how they’re a great source of quality protein and vitamin D. I worked on A natural source of goodness from initial concept to final delivery: art directing a photoshoot to create a suite of new assets, working with a digital agency to build social media presence, and creating and delivering activations including a partnership with Parkrun.

Project Roles
Art Director, Designer, Illustrator
Art Direction, Design, Creative Direction
Brand Guidelines, Brand Identity, Retail Designs, Websites
Project Industries
Advertising, Retail
The Happy Egg Co. – Brand Refresh
The Happy Egg Co. – Brand Refresh
The Happy Egg Co. – Brand Refresh