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adidas global holiday campaign

Led production on adidas global holiday campaign from conception to delivery in multiple markets. This robust campaign included full user journey workups and implementation, developing plug and play menu of assets, multiple site updates, creative development, execution and asset delivery. Managed multi-day campaign video/photo shoot in London with adidas global VP team.

Project Roles
Producer, Post Producer, Project Manager
Company
adidas
Skills
Brand Strategy, Cat Herding, Commercial, Content, Content Management, Content Strategy, Creative Strategy, Digital, E-Commerce, Editorial, Fashion, Holiday, Integrated, Management of Teams 10-20, Managing Budgets, Marketing Strategy, Post-Production, Producing
Media
Commercials - Video, Interactive Videos, Retail Designs, Social Media Content, User Flows, User Journeys
Project Industries
Fashion, Lifestyle, Retail
adidas global holiday campaign