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Brooks: Call to auction

Award winning work for Brooks. Brief: We are good at selling in store, is online that we need help. Redirect real runners online. Idea: We transform Brooks online platform into an running auction where, through the Brooks app, runners can unlock shoes and other products just by doing what they love, running. This way not only we transform miles into a currency but we make the run worth it. Art director: Ignacio Gonzalez Art Director: Gautier Fenestraz Copywriter: Marta Berardini

Project Roles
Art Director, Creative Director
Brooks Running
Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, After Effects, Art Direction, Conceptual
Case Study Videos
Project Industries
Advertising, Sports
Brooks: Call to auction