Microsoft Look Book

A visual catalog is brought to life with inspiration-themed images ​The Challenge: Every year, Microsoft promotes a range of products to drive sales for their most important selling season. They needed to break through the clutter of traditional advertising channels in order to draw attention to a suite of flagship products across a range of business units. ​The Solution: The Holiday Look Book is a web-enabled, natively shareable, responsive app allowing customers to explore and directly purchase Microsoft’s best gear. A collection of original photography reflected the inspiration each brand team found in the development of their products.

Project Roles
Art Director, Creative Director
Skills
Conceptual, Creative Research, Creative Strategy, Design, Digital, Interactive, Mobile
Media
Advertising, Microsites, Websites
Project Industries
Advertising
Microsoft Look Book
Microsoft Look Book
Microsoft Look Book
Microsoft Look Book
Microsoft Look Book
Microsoft Look Book