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Wayfinding & Sign Design Program for IT Office Campus

Our first project with Blackstone India, this project has a total built up area of 3.2 Million sq-ft and is spread over 25 acres of site. Our wayfinding scheme for this project includes extending the logo identity to uniquely identify each tower with a color and a pattern. Signs have been kept simple in construction with only the sign base tessellated which adds a design flourish that helps tie in the brand graphic identity with the sign three dimensional expression.

Project Roles
Designer, Strategist
Company
Blackstone
Skills
Design Strategy, Information Architecture
Media
Environmental Design, Wayfinding
Project Industries
Real Estate
Wayfinding & Sign Design Program for IT Office Campus
Wayfinding & Sign Design Program for IT Office Campus
Wayfinding & Sign Design Program for IT Office Campus
Wayfinding & Sign Design Program for IT Office Campus