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Multisite Information Architecture

The Penn State College of Engineering wanted to overhaul the College’s ecosystem of websites. After conducting 20+ interviews with students, professors and departments, I prescribed a new IA that married marketing and utility (the two primary objectives defined by the College) and standardized dozens of websites under the www.engr.psu.org umbrella.

Project Roles
Content Strategist
Company
andCulture
Skills
Content Strategy, Information Architecture, Research, User Research
Media
Websites
Project Industries
Education
Multisite Information Architecture
Multisite Information Architecture
Multisite Information Architecture
Multisite Information Architecture
Multisite Information Architecture
Multisite Information Architecture
Multisite Information Architecture