The all-new Converse.com

Working with an agency, I led the messaging approach for the all-new home of Converse, paying close attention to user journey, authentic brand voice, and relatable product & collection storytelling. The new site launched in March of 2019.

Project Roles
Writer
Company
Converse
Skills
Content Strategy, Copywriting, Creative Direction, Creative Strategy
Media
Websites
Project Industries
Fashion, Lifestyle, Retail
The all-new Converse.com
Support