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IDEO Creative Difference

Creative Difference is an innovation assessment a guide for teams and leaders. I was the Product Lead, and wearer of many hats: part producer, business developer, product manager, UI and comms designer. I helped lead the deployment and continuous improvement of tools to help leaders navigate organizational change and develop the behaviors necessary to support creative and innovative teams; current suite includes: Creative Difference, IDEO U, OI Engine, and Shape. I also designed and led series of interactive trainings and workshops for cross-functional IDEO teams and Partners across nine global locations, as well as design thinking and innovation strategy workshops for senior executive and C-suite clients.

Project Roles
Designer, Producer, Project Manager
Adobe InDesign, Adobe Photoshop, Brand Strategy, Creative Research, Creative Strategy, Design, Design Strategy, Marketing Strategy, New Business, Project Management, Sketch, User Research
Advertising, Brand Guidelines, Branding, Case Study Videos, Data Visualization, Presentations, Products - Digital, User Flows, UX Designs
Project Industries
B2B, Software
IDEO Creative Difference