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"Princess Dress"

Directed by Nick Spooner, a stay-at-home dad convinces his daughter to let him wash her favorite outfit. One of Tide's most successful commercials ever made, the spot just surpassed 32,000 broadcast airings.

Project Roles
Director
Company
Tide
Skills
Art Direction, Children, Comedy, Copywriting
Media
Commercials - Broadcast
Project Industries
Advertising
"Princess Dress"