As the product designer, I am to provide strategies based on the analysis of tangible data I collect from my research. With these strategies, it will help with the development of creative pieces built with utmost attention to details to develop a captivating brand, a stimulating and practical visual presence, and a meaningful user experience.
Mirror wanted to update their current brand style with some new and refreshing ideas. A modern and neutral style that appeals to everyone. Along with a new updated brand look, their utmost goal is to provide a responsive online store with outstanding user experience that will help customers shop online with ease on all devices, anytime and anywhere.
This project is the first focus of Designlab’s UX Academy course. Mirror is a fictional clothing retailer and I was challenged to research, strategize, and design an e-commerce for their business.
- Project Roles
- Designer, Product Designer, UI Designer, UX/IA Designer
- Brand Strategy, Design, Low / High Fidelity Prototyping, Principle App, Research, Sketch, Sketching
- Brand Guidelines, Brand Identity, Branding, Customer Journey Map, Logos, Mobile Apps, Presentations, Product Designs, Prototypes, Storyboards, UI Design, User Flows, User Journeys, Visual Designs, Web Apps, Websites, Wireframes
- Project Industries