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MedMen The New Normal

MedMen challenged us to create a campaign that would make cannabis normal after 80 years of unjust prohibition. “The New Normal” is a provocative journey the history of that prohibition directed by Oscar-winning writer/director Spike Jonze.

Project Roles
Copywriter
Company
Mekanism
Skills
Copywriting, Film
Media
Brand Films
Project Industries
Advertising
MedMen The New Normal