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WIX Superbowl Campaign

Objective WIX + TZX2 was looking for branding design + art direction for the creation of their 2015 Superbowl digital campaign. The idea starred 5 former legendary NFL athletes, who traded in their careers in football, for new careers in business. Each athlete was starting their own new small business, and was using WIX to create their website. I was responsible for the design, branding, and art direction for NFL athletes Terrell Owens and Franco Harris' website. Each athlete was starting a business that not complimented their personality. Terrell Owens was ready to show the world his very own humble pies. And, as a commemoration to Franco Harris' 1972, Superbowl-winning "immaculate reception" – Franco was now venturing off in a new kind of Immaculate Receptions: wedding planning. Agency Partner: TZX2, Jeff Huggins

Project Roles
Art Director, Designer
Company
wix.com
Skills
Adobe Illustrator, Adobe Photoshop, Sketch
Media
Art, Branding, Websites
Project Industries
Sports, Technology
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign
WIX Superbowl Campaign