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CIP Conference

Fastly approached me in 2017 to help them rebrand their Customer Insights Panel, a small conference that disseminated information about their product and allowed customers a chance to work with the key players on their team in shaping their product’s future. We settled on a series of illustrations inspired by the conference venue (a beautiful hotel in Denver that had a smoking-room-post-dinner sort of aesthetic) and by the local landscape to create the conference brand, as skiing was on the agenda after the conference. Little easter eggs appeared throughout—server stacks and speedometers appeared in places one wouldn’t expect.

Project Roles
Art Director
Company
Fastly
Skills
Adobe Illustrator, Adobe InDesign, Adobe XD
Media
Billboards, Brand Identity, Corporate Events, Websites
Project Industries
Technology
CIP Conference
CIP Conference