Case Studies for Facebook Groups
I wrote 15+ case studies on Facebook groups, highlighting organizations, companies and nonprofits that are using technology to build thriving online communities. I interviewed the groups' leaders, dug into their metrics, and constructed a narrative about they were using the product to deepen engagement both on and offline.
- Project Roles
- Content Strategist, Copywriter, Editor (Copy)
- Brand Strategy, Content Strategy, Copywriting, Editing
- Editorial Writings
- Project Industries