Krispy Kreme 'Donut Prohibition'

In a health-crazed world, people are ashamed to eat doughnuts. It feels wrong. It’s the dirty secret you take with you to bed and repent in the morning with a cycling class. It’s the treat that’s only allowed when no one’s looking. After hours, When it’s dark. It’s like the 1920’s all over again, except with a new kind of decadent beast. We called it, the Doughnut Prohibition Era.