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Something Somewhere Country Club

This is a personal project that was inspired by a trip to Hong Kong. The brief I set myself was to create an identity for a “punk” competitor to the Soho House group. In answering this I created the identity that was deliberately unpolished and rough around the edges with typeface and colour choices that challenge.

Project Roles
Designer
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Sketching
Media
Brand Guidelines, Brand Identity
Something Somewhere Country Club
Something Somewhere Country Club
Something Somewhere Country Club