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Head of Digital Design

As the main designer in charge or Raycon's branding and overall aesthetic, I am deeply involved in all aspects of the business. In my capacity as a designer, I interface with developers to ensure timely launches and take the lead on user experience design for the website and mobile platform. The scope of branding entails working closely with the CEO, as well as Ray J, Raycon's celebrity co-founder. Other specific responsibilities include photoshoot styling and direction, photo retouching, packaging design, as well as management of international packaging production teams (in Chinese). https://rayconglobal.com/

Project Roles
Illustrator, Product Designer, Retoucher, Strategist, UI Designer, UX/IA Designer
Raycon global
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Adobe XD, After Effects, Content Management, Content Strategy, Creative Direction, Creative Research, Design, Design Pattern Research, Design Strategy, Digital, E-Commerce, Electronica, Ethnographic Research, Experiential, Figma, Final Cut Pro, Human-Centered Design, Information Architecture, Interaction, Language: English, Language: Russian, Learning Experience Design, Multi-cultural, Packaging Design, Sketch, Usability Testing, User Behavior Research, User Research
E-commerce Platforms, User Flows
Project Industries
Music, Retail, Technology
Head of Digital Design
Head of Digital Design
Head of Digital Design
Head of Digital Design