Texas Road Trip Article x Hertz and British Airways
I worked in partnership with Hertz and British Airways on a road trip story for SUITCASE magazine. Exploring life, food and culture across Texas, we began in Austin and ended in Marfa, with a very memorable stopover in Bandera, the 'Cowboy Capital of the World' and the BBQ capital Lockhart (where I ate 3 giant smoked meat lunches to avoid any awkwardness between rival pitmasters. I became a finalist for the Travel Media Awards' Young Writer of the Year award for the story.
- Project Roles
- Copywriter, Editor (Brand/Content)
- British Airways
- Content, Copywriting, Social, Social Media Strategy
- Social Media Copy
- Project Industries