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Stonyfield - Petite Creme Launch

Picture this: Greek yogurt is the trendiest thing on the planet. Actually, trendy is understatement. It’s expected, for some reason, that all women love it. I mean, it’s healthy yet somehow wonderfully fatty — what’s not to love? Now imagine that you’re someone who does not love it. You don’t even like it. You find yourself lying to your friends about it and looking for love elsewhere. Well, Stonyfield not only wants you to feel comfortable with your indiscretions, they’re here to enable you.

Project Roles
Content Strategist, Strategist
Company
Danone
Skills
Content Strategy, Creative Strategy, Research, Social, Social Media Strategy
Media
Advertising, Commercials - Broadcast, Commercials - Video, Events, Interactive Videos, Social Media Content, Briefs, Microsites, Retail Designs
Project Industries
Packaged Goods
Stonyfield - Petite Creme Launch