ROXOR | Social Media
Built to the exact specs as the legendary Willys Jeep, the ROXOR from Mahindra is unlike any other off-road vehicle out there. Using a never-say-die tone of voice, the goal of the brand’s social media is to inform, engage and drive users to build their own ROXOR online or find a dealer.
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- Project Roles
- Copywriter, Creative Director
- Copywriting, Creative Direction, Social Media Strategy
- Social Media Content
- Project Industries