Building a startup with a focus on health as a lifestyle.
Part of the core team creating the vision and defining the service, I led the design and product on the agency side. The outcome was a vision to inspire the team and a product development process to help them launch their first MVP.
The customer centricity of the product development process became the reference for other teams in a legacy insurance company
- Project Roles
- Product Designer, Strategist, UX/IA Designer
- Design Strategy, Figma, Interaction, Product Development, User Research
- App Design, UX Designs
- Project Industries