Authentik Brand Design
Authentik came to us in the early-stages of their company with a rough logo and simple website. They wanted us to provide a brand that had personality and "soul". We started with a brand workshop to help uncover and clearly define the distinguishing qualities of their brand. This helped us identify a unique brand strategy, and gave us an informed perspective when going into the design phase.
We worked through multiple hand-drawn variations of this logo. And ultimately landed on what you see here. We created the logo, brand guidelines, and some key brand assets to help give Authentik a solid visual footing to their new company.
- Project Roles
- Creative Director, Designer, Editor (Brand/Content), Illustrator
- Brand Strategy, Conceptual, Design, Design Strategy
- Brand Guidelines, Brand Identity, Branded Content, Branding, Visual Designs
- Project Industries
- Education, Lifestyle, Startups