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Pet Plate

Oversaw full-scale rebrand for a Shark-Tank-featured, healthy dog food company alongside Sagmeister & Walsh and R/GA. Oversaw photoshoot and post-production. Oversaw UX/IA/UI, research, and testing for website.

Project Roles
Art Director, Content Producer, Creative Director, Designer, Project Manager, Strategist
Company
Pet Plate
Skills
Adobe Illustrator, Art Direction, Brand Strategy, Content Strategy, Copywriting, Creative Direction, Creative Research, Creative Strategy, Food, Human-Centered Design, Low Budget, Maintaining Schedules, Management of Teams 10-20, Media Strategy, Music, Post-Production, Sketch, Social Media Strategy , Usability Testing, User Behavior Research, User Research, Visual Development, Wrangling - Creatives
Media
Brand Guidelines, Brand Identity, Branded Content, Branding
Project Industries
Health/Pharma, Packaged Goods, Startups
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Pet Plate
Collaborators