Civic Type R Launch Site
For the first time in years, the Civic Type R came back to America's shores in 2017. To celebrate the return, we developed a launch site that harnessed the raw, animalistic nature of the Type R while also adopting the angles and black-and-white contrast of the car itself.
I helped with the concepting of the site and then wrote every headline, subhead, CTA and body section. Definitely one of the most exciting projects I worked on for Razorfish and Honda.
- Project Roles
- Conceptual, Content Strategy, Copywriting
- Project Industries