Private Wealth Solutions (microsite)
This project was a crash course in alternative investing for me. Alternatives investing is growing in popularity with wealth managers. Blackstone’s Private Wealth Solutions group wanted to tap into that growing market by highlighting their institutional quality alternatives investing products on their website. They wanted the content to be engaging and informative, while at the same time helping increase their database of potential clients.
- Project Roles
- Content Strategy, Copywriting
- Products - Digital
- Project Industries