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Space Camp - Smart Brave

When you’re a kid, dumb brave is playing chicken with your parents’ new car, or jumping off bridges with the shady locals you met on vacation. Smart brave is experimenting to see just how high that toy rocket can go. It’s confronting space, the ultimate unknown, in order to reveal its secrets. It’s taking a chance on the impossible when others are too afraid to even try. Dumb brave is a reckless refusal to think ahead. Smart brave is reckless for a reason, a refusal to take no for an answer, even when that no is coming from physics itself. Space Camp is the domain of the smart brave, the beginning of a life dedicated to taking the good kind of risks. MY ROLE: Copywriter. Wrote manifesto and all copy and concepts.

Project Roles
Content Producer, Content Strategist, Copywriter, Editor (Brand/Content)
Space Camp
Brand Strategy, Content, Content Management, Content Strategy, Copywriting
Advertising, Branded Content, Commercials - Video, Corporate Slogans, Social Media Content, Social Media Copy, Taglines
Space Camp - Smart Brave