Identity for Amyris, a biotechnology company that produces sustainable premium ingredients for the healthcare, fragrance, and cosmetics industries. One notable example is the manufacture of squalene, used in their popular Biossance cosmetics brand. Historically a B2B company selling to the oil and industrial sectors, Amyris was repositioned as a clever, consumer-focused business.
Deliverables: Brand identity, visual system.
- Project Roles
- Creative Director, Designer
- Creative Direction, Design, Brand Strategy
- Brand Identity, Logos
- Project Industries