Army Warriors Wanted TVC
The U.S. Army was suffering some of the lowest recruitment numbers they'd ever seen. So we needed a TV campaign to get young men and women to step up to the challenge and become part of the military's most feared fighting force.
I was the writer, along with our ECD. I also found and directed the voice talent.
- Project Roles
- Copywriter, Creative Director
- Copywriting, Creative Direction
- Scripted TV
- Project Industries
- Advertising, Government