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Toyota 4Runner Wilderness Therapy

Replicating what it feels like to be immersed in stunning and remote locations from the comfort of your desk wasn’t going to be easy. That’s why we created tools to capture the magic in stunning full 360°, high fidelity VR. We scouted and shot all locations. Crafting the interactive experience with enhanced sound design. Users were invited to visit the experience via a mailer with custom 4Runner patches. So much stunning content was created we pushed it through a variety of social channels with epic engagement, coming away with an interactive Addy award.

Project Roles
Creative Director, Designer
Company
Toyota
Skills
Adobe Illustrator, Adobe InDesign, Adobe Lightroom, Adobe Photoshop, Creative Direction, Creative Strategy, Design, Sound Design
Media
360° Video, Site Maps, Social Media Content, UI Design, UX Designs, Virtual Reality, Websites, Wireframes
Project Industries
Automotive
Toyota 4Runner Wilderness Therapy