Pan American Airways

A personal project.

Pan Am sees an opportunity opening up for a flying experience that’s a cut above the usual. They plan on launching a new airline in 12-18 months and are looking for a streamlined, well-thought-out user experience to match. 2016 was projected to be the first year where more than half of all online bookings for U.S. travelers will be completed on a device or tablet. While desktop still brings in higher overall sales (note: big-ticket, considered purchases are often the last to shift), a future-focused airline needs to imagine a future welcoming of all types of device and screen size usages.

THE CLIENT

Pan American World Airways

THE CHALLENGE

Design a responsive website (desktop, tablet, and mobile) that covers the main functionality: search, booking, and online check-in. Redesign the brand with a more modern feel, keeping the essence of it still alive.