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Meet Me In The Gap - Experiment In Color Spring Campaign
To help launch Gap’s spring line of colorful denim and khaki, we harnessed the colors, curiosities and energy of springtime to create a global campaign like no other—human zoetrope and all. One that inspires people to shake off the winter doldrums, get up, get out, and experiment in color. This campaign received a bronze Clio in 2018.
- Project Roles
- Copywriter
- Company
- YARD NYC
- Skills
- Brand Strategy, Broadcast, Celebrity, Cinematography, Conceptual, Content, Copywriting, Entertainment, Film, Lifestyle, Mixed Media, Mobile, Multi-cultural, Post-Production, Product Development, Storyboarding, Technology
- Media
- Brand Guidelines, Branded Content, Briefs, Commercials - Video, Experimental Films, Film Editing, GIFs, Interactive Videos, Manifestos, Mood Boards, Music, Music Videos, Photography, Taglines, Websites
- Project Industries
- Entertainment, Fashion, Media, Retail
