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Leafly: Seed to Sale

Seed to Sale is a 5 episode farm-to-table web series about the step by step process of industrial cannabis production - shot in WA, OR, CA, and CO. I pitched, shot and edited the series with the support of Leafly's team of cannabis experts. In addition, I created all of the ancillary content for the social media campaign including short clips and still photos for Facebook and Instagram. 250k+ YouTube Views. View the full series here: https://www.leafly.com/news/cannabis-101/seed-to-sale-how-legal-cannabis-is-grown

Project Roles
Cinematographer, Creative Director, Director, Editor (Brand/Content)
Company
Leafly
Skills
Adobe Premiere Pro, After Effects, Cinematography, Creative Direction, Documentary, Editorial, Filmmaking, Lighting, Post-Production
Media
Brand Films, Branded Content, Documentaries, Social Media Content
Project Industries
Advertising, Lifestyle