McCann Erickson / Trident - Sabor Bien Por Encima
Trident is the number one chewing gum brand in the world. It was also the world’s first sugar-free chewing gum.
In an effort to show off a new line of Trident flavors and packages to their Spanish-speaking audience in Puerto Rico, Mondelez tapped McCann's San Juan, PR team for a 15-second TV/digital-media ad spot and an accompanying series of short looping videos for social media stories. I was commissioned by McCann to help turn their storyboards and concepts into the final moving products.
- Project Roles
- Animator, Artist, Designer, Editor (Film/TV), Illustrator, Motion Designer, VFX Artist
- 3D, 3D CAD, 3D Generalist, Adobe Illustrator, Adobe Photoshop, After Effects, CGI, Cinema 4D, Commercial, Design, Editing, Language: Spanish, Modeling, Motion, Particles, Rendering, Rigging, TV, VFX
- 3D Animations, Advertising, Branded Content, Commercials - Broadcast, Commercials - Video, GIFs, Motion Graphics, Products - Physical
- Project Industries
- Advertising, Packaged Goods